FRUZ India Services
Sourcing Frozen
Icecreams & Gelato
IQF & FD Fruits
Frozen Snacks
QSR Format Advisory
New Product Development
Procurement & Distribution
Commission Agents
Sourcing Spices
Asafoetida (Hing)
Black Pepper (India & Sri Lanka)
Lakadong Turmeric
Red Chilly (Baidgi)
Lake & Rock Salts
Vanilla Pods
Bhutan Mountain Coffee
Hazelnut
Cloves
Rice , Nuts & Pulses
Basmati & Kala Namak rice
Indian Pulses
USA Pulses
Canada Pulses
Cashew Nuts (Imported)
Millets (Indian)
Wheat (Sona Moti & Khapli)
Go to Market Strategy
Sourcing from Cooperatives
QSR & Pop-ups
Quick Commerce
E-Commerce
Dark Store as a Service
India Entry & Launch Services
Shared CFO
Shared CMO / CTO
500+
FPOs/ PACs/ SHGs
Buying House Services, Quality Testing
Product Sourcing Planning
2.5K
Tonnes Sourced
Spices, pulses, Rice, Edible Oil
Fruits (IQF & Freeze Dried)
40%
Emissions Reduced
Green Mobility, Forest plantations, Solar Projects & ESG Audits
Farmer - Finance - Food (Rare Combination)
About FRUZ India
  • Founded on International Yoga Day , 21st June 2022
  • Incubated by PUSA Krishi, Ministry of Agriculture, Govt of India
  • Registered under Startup India , FSSAI and MSME (DPIIT)
  • 200+ Products developed in Freeze Dried category
  • 100% Fruit Marmalade developed
  • Founded by CA Rishabh Kumar S , 8th Generation Farmer & Finance Pro
  • Co-founded by Chef Rishika Sawansukha, Pastry Chef & F&B Pro
  • Developed multiple model for QSR, Q-Comm, Icecream & Shakes
  • Co-branded launch of 6 flavors with Bikanervala "FRUZ"
Consulting + Execution + Funding support
We design and deliver solutions ( 360 degree)
1
QSR & Quick Commerce
Idea 2 launch
Quick Commerce listing & promotions
FSSAI & label consulting & design services
Branding Guide & Go to market
2
Accounting , Tax & Compliances
Company formation, MCA, GST, TDS, Audit
Legal Metrology
Import - Export , FTA , CEPA , DGFT, RODTEP
Book Keeping and Income Tax
3
Funding & Investor relationship
Seed to Pre-IPO and IPO assist for F&B Brands
Debt Funding / ECB and Structured Financing
Project Finance, Subsidy, Incentive, PLI & Grants
4
New Product Development & Tasting
Bakery & Icecream parlor set-up
Spices, Rice and F&V procurement set-up
Flavor & Formulation designing
Packaging Assist & Support ( Noodles & Gifting)
Technology in F&B
Freeze-Dried Excellence
Fruits, vegetables, and specialty ingredients preserved at peak freshness. Perfect for manufacturers, bakeries, and premium retail. Available in bulk quantities with custom packaging options for premium brands.
  • Strawberries, mangoes, Jamun, Custard Apple
  • Organic vegetable powders
  • Culinary herbs, spices and aromatics
Specialty Collections
Millet innovations, single-origin chocolate, artisanal ice creams, and heritage bakery items. Each product tells a story of terroir, craftsmanship, and sustainable sourcing.
  • Bean-to-bar chocolate series
  • Ancient grain millet products
  • Seasonal ice cream flavors
Fruits, Veggies & Nuts
Farm-direct sourcing of Freeze Dried Fruits , Veggies & Dried Nuts , Pulp with full traceability. Low MOQ done.
Single Farm Spices
Turmeric, Cardamom, Black Pepper, Red Chilly, Heeng, Rosemary, Saaji, Guchhi, Cloves, Saffron, Lemongrass Oil. Low MOQ done
KisaanSay (Premium Grocery)
ODOP-certified heritage F&B, Single Farm premium grocery . All India Delivery Free (Min Order Value)
Try KisaanSay
Strategic Buying of Premium F&B
Your Strategic Sourcing Partner
FRUZ operates as a comprehensive buying house connecting verified producers with serious buyers. We handle quality control, logistics coordination, and documentation streamlining global food procurement.
Flexible MOQs, competitive pricing tiers, and white-label packaging support for private brands with Quick Commerce Sales Support.
Our Procurement Categories:
  • Freeze-dried fruits, pulps & vegetables
  • Specialty spices and dry fruits
  • Organic grains and millet varieties
  • Chocolate mass and cocoa derivatives
  • Ice-cream machinery for QSR
  • Specialty and Liquid Salts
  • Rice, Flours, dairy products
  • Dried Foods ( Solar - Hot Air)

Request for Quote
Submit your requirements for Warehousing, Quick Commerce, NPD, Sourcing and Consulting. Our experts & partner team will connect with you.
Network = Networth
Funding : Network of Family offices, UHNI, VCs & PEs , Fund House
Sales Growth : Network of Mentors, Domain Experts and Distributors
OmniChannel : Quick Commerce Experts, Agencies & Distributors
Sourcing : FPOs, Single Farms, KisaanSay, Unati Foods & Millers
Back Office : Shared CFO, CXO, Bookkeepers, Tax, Legal, Contracts
Tech Optimization : Platforms, AI, BOTs, Custom Agents, Gems
NPD : Chefs, Culinary Experts, Food Technologist, Flavorists
One Stop Shop
Connect with world-class chefs exploring new ingredients, techniques, and commercial applications. Share recipes, source rare items, and collaborate on menu innovations.
From Food 2 Finance 2 Regulatory , FRUZ is your One Stop Shop.
Investors / Partners Circle
Exclusive access to pre-vetted food startups seeking funding. Quarterly deal flow reviews, tasting events, and co-investment opportunities with strategic partners & Family offices.
Food Technology
R&D forum for NPD scientists, quality managers, and product developers. Case study library, equipment trials, and collaborative problem-solving on formulation challenges.
Farmer Producer Organizations
Direct market access and fair-trade partnerships. Technical support for organic certification, post-harvest handling, and value-added processing initiatives. Bouquet of premium Grocery, Spices, Rice, Salts, Millets, Edible Oils, Flours, Pulses, Jaggery, Ghee, Saffron, Juices, Pickles and other products.
Brand Story Telling
Out of the box content creators
We have partnered with Nandi Pictures, Equinoxx, Zyra and Devam to work on
D2C F&B Brand Story Telling
  • Story Board
  • Production with AI
  • Distribution on Social Media (YT, Insta & OTT)
  • Nano/Micro/Macro/Celebrity Influencers
Ad Films, Campaigns, Short Movies, Web Series, Education and Pitch Videos using AI tools. we work from leading brands like Pulse Candy, Country delight, Adani, DS Group, Madhusudan Ghee, TagTaste, JITO, HSL, Bluwheelz, Evocare & more
01
Initial Consultation
Discuss product vision, target market, budgets , timelines and technical requirements
02
Formulation Development
Create prototypes, optimize recipes, conduct stability testing
03
Regulatory Compliance
FSSAI licensing, nutritional analysis, label review and approvals. Book keeping, GST, TDS, MCA, PF, ESI, Contracts, POSH, Legal, Secreterial
04
Production Scale-Up with Stories
Identify co-packers, establish quality protocols, launch support in supply chain, build content & story on social media.
Investor's Support
Shared CXO , Board Member & Due Diligence
FRUZ facilitates connections between food entrepreneurs and strategic investors. We curate opportunities across seed funding, growth capital, pre-IPO investments, and M&A advisory.
Due Diligence
we help investors in proper due diligence, post signing of term sheet and before release of funds. Money saved in purchase price reduction is agreed with seller by our team.
Shared CXO Services
We safeguard hard earned investor money by mobilizing 25+ years of minimum experience in relevant field, as shared CXO for finance, operations, sales and AI-Tech.
M&A Opportunities
M&A advisory for family offices and investors seeking liquidity events. Strategic buyer identification and transaction support.

Accredited Investors Only
Apply for investor portal access. KYC documentation and verification required. Invitation-only events and private deal rooms available to approved members.
Credentials
  1. Sourced Lakadong Turmeric from Meghalaya , Khasi & Jaintia Hills in North east.
  1. Grew Saffron in ladakh , open field trials, sourced kashmir saffron , purest quality
  1. Sourced Black pepper from India, Sri lanka and Vietnam for industrial grades
  1. Advisor to Multi State coopratives , benefiting 50000+ women members associated with it
  1. Led Government project in Bihar , connecting with SHG , FPOs and Livlihood schemes
  1. Sourced Heeng for ethnic snacks Industry
  1. New Product development and intensive work on pulses , both domestic and imported
  1. Mobile pulping unit for variety of fruits aseptic packaging with 2 years shelf life
  1. IQF and Freeze Drying of 25+ variety of fruits, travelers food , 5 years shelf life , zero preservative, ambient storage
  1. Commission agency business for Basmati rice, wheat, parimal rice, mustard, moong and sugar cane
  1. Raised money for leading sweets, snacks, Quick commerce brands from Farm2Factory2Fork
  1. 800+ Crore disbursal of Subsidy and grants to various Farm2Factory2Fork ventures
Wastelands 2 Bestlands
Building Regenerative Food Systems
FRUZ partners with rural communities on reforestation initiatives that create carbon sinks while generating livelihoods. We invest 2% of annual revenue into forest development projects.
Our green logistics program optimizes transportation routes, consolidates shipments, and Bluwheelz low-emission EV carriers reducing supply chain carbon footprint by 40%.
  • 5,000 acres under active reforestation through NGOs / Trusts
  • Partnership with 50+ farmer cooperatives
  • Zero-waste processing facilities in CPP Model
  • Biodegradable packaging transitions
35%
Energy from Renewables
Solar, biochar and biomass power across facilities
80%
Waste Diverted
Converting Wastelands 2 Bestlands
100%
Traceability
Blockchain-verified supply chains development projects
Ready to collaborate?
Farm2Factory2Fork
FRUZ India advises brands to procure, develop, finance, audit and manage Agri-Food-QSR brands with cooperative strength, trust, transparency, technology and traceability.
Meeting Founders by scheduling 1:1 Google Meet